NouerA, a rising K-pop boy group, is set to make a bold debut with their first mini-album, New is Now, releasing on February 26. The group, known for their cinematic storytelling, has transformed into secret agents in a newly released teaser, captivating global fans.
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Their agency, NouerA Entertainment, unveiled a visually striking trailer on February 11, resembling a high-stakes spy movie. Concept posters have also been revealed, introducing the group's unique storyline as "boy agents" navigating time and missions.
NouerA has already made waves in the industry, earning an invitation to the Billboard No.1s Party in Los Angeles last year, where they were named 2025 K-pop Rookie by Billboard and Billboard Korea. With their slogan "No Boundaries, Act Bold," the group aims to push creative limits and redefine the K-pop landscape.