The Korean Business Research Institute has released its brand reputation rankings for all stars in January 2025. The rankings were determined based on an analysis of media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from December 29, 2024, to January 29, 2025.
BLACKPINK maintained their position at the top with a brand reputation index of 10,535,122 for January.
Lim Young Woong climbed to second place with a score of 8,213,721, while BTS secured third place with 7,058,326, reflecting a 0.25% increase from December.
Soccer star Son Heung Min ranked fourth with 6,658,047, and SEVENTEEN completed the top five with 5,321,815.
Here is the top 30 this month:
1.BLACKPINK
2.Lim Young Woong
3. BTS
4.Son Heung Min
5. SEVENTEEN
6. Yoo Jae Suk
7. Lee Jung Jae8.
8. Byeon Woo Seok
9. IVE
10. Lee Chan Won
11. Lee Jun Hyuk
12. Kim Min Jae
13. Jun Hyun Moo
14. Choo Young Woo
15. Lee Byung Hun
16. Hyun Bin
17. aespa
18. Lim Ji Yeon
19. Gong Yoo
20. TWICE
21. SHINee
22. Song Joong Ki
23. BIGBANG
24. Baek Jong Won
25. Red Velvet
26. Kang Daniel
27. HaHa
28. (G)I-DLE
29. Kang Ho Dong
30. Han Ji Min
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